Important Entities To Instill In Developing A Grocery Delivery App

A grocery delivery app is the most downloaded and used app next to the food delivery app. In 2019, grocery delivery sales grew to about 22%. The selling is expected to increase double the amount now. Ever since the pandemic started, grocery delivery sales have spiked by 30% globally. Grocery delivery apps have been helping us sustain our livelihood. Groceries delivered at the doorstep are a great way to cope with the stresses of the current times. It is also a tangible way for entrepreneurs to hold on to the business and sustain it. Many startups and budding entrepreneurs have shifted their focus towards the grocery delivery business because of the scope that it has now and in the expected future. Among many other grocery delivery apps, Grofers has sustained and maintained its place in the market. A Grofers clone app for your business is a suitable one because it has a minimalistic experience that strives to render services to customers with straight cut ideas. The feature richness and smooth running of the app are exemplary.

Business model

Every Tom, Dick, and Harry has a grocery delivery app developed for their business domains. What exactly you need to do is analyze the market thoroughly and understand the pros, cons, struggles, and profits in running a grocery delivery business. Based on this, you will get an idea of what you should and should not do. After a thorough analysis, understand what exactly is that you are going to cater to your customers. You need to narrow down your business's target market, advise, and set up a clear-cut vision on what you aim to achieve.

Broadly narrow down on what kind of approach you have for your business

1)Grocery chain model

This grocery model can be integrated if you have numerous branches of grocery stores set up in different locations. This works best to monitor all the processes of all stores within a common platform.

2)Aggregator model

This is a facilitator model. It acts as a facilitator between the customers and the grocery stores.

The app has networks and links up with numerous grocery stores in a location, and the customers can order whatever they need throughout the day, which will be delivered through the logistics support of the app.

3) Single store grocery delivery model

The exclusive model for your grocery store. The commission spent on third parties can be avoided through these apps. It works best if you have a logistics team to carry out the delivery services.

Different classes of delivery service apps that can be considered in addition to an aggregator app are:

1)Price comparison platforms

This app gives a platform where the prices and costs of different products are compared, analyzed, and presented.

2)Shops list platforms

This has the database of all the grocery stores in a location and can be sold to other aggregator apps.

3)Grocery discount Applications

This app provides promo discounts for users that they can use on the products they buy. This is the easiest way of monetization where the advertising strategy is put to use.

Mobile app

Mobile apps are the easiest way to order groceries.

According to the data, the customers view the items on mobile apps 4.2 times more than the websites. This shows the comfortability and eases that the mobile apps offer in placing an order for the groceries. The above-discussed business model can be set up easily in a mobile app for the customers to access.

Seamless website

The business needs to have a website that is seamless and contains within itself all the necessary details of the company. Customers can browse through the information of the grocery delivery set up and hence provide them with details of the grocery delivery app and the shops integrated within the app. Users can also book their groceries through the website. The website can be accessed on all platforms like PC, tablets, and mobile devices.

Front end and back end design

The front end of the app/ website should be designed to provide a user-friendly platform for the users with all the original features. A minimalistic and user-friendly experience is necessary to captivate your users’ attention. The back end of the app should be designed tactfully to hold extensive user data and grocery store data. These are primary and vital things to be designed with care in running a grocery delivery app.

Features

Features are the spine of the grocery delivery app, which helps the users, delivery executives to use the app with ease.

Customer app

Customer apps should have features like product suggestions, adding to cart, order tracking, multi-payment method, reordering, order history and invoice details, reviews and ratings, etc. Customers should also be encouraged to take up subscriptions and also given coupons and discounts.

COVID-19 features

Given the health crisis we are all facing, customers should be ensured about hygienic packing and delivery processes. This will evoke trust in them to order from you further on.

Features like,

1.safe temperature check of the delivery executives and the grocery staffs

2.Contactless payment and delivery

3.Screening of the delivery executive and staffs for wearing masks and gloves

4.Instructions on how to unpack the delivery package and sanitize the groceries are a few of the COVID-19 safety features that can be instilled to maintain hygiene and safety standards.

Delivery executive app

Delivery executives should have an intact GPS feature, which is the key primary feature to carry out the work. They also need to have a segment where they can check on their deliveries, earned commission per order. They should contact the customers and the storekeepers quickly through the in-app call and chat options.

Grocery Store app

Store apps need to have features that help them showcase and update products in stock and out of stock. Grocery stores need to receive instant notification of the order and can get it packed for the delivery executive to pick it up. Like the driver's app, the grocery store owner also has all the orders and invoice details saved in the app.

Logistics support

Logistics support is integral for the business, given that it is a delivery domain. In the case of an aggregator app, a supportive and robust delivery team is indispensable to keep the delivery of the goods on time. That is the key work of an aggregator app; to act as a bridge between the users and the grocery stores. Employ an excellent team of delivery executives and render them privileges to keep your business going.

Revenue model

The revenue model is a very essential and notable thing for any business. Few revenue generation strategies are

1.Commission on every order

2.Marginal price imposed on the products

3.Delivery by demand according to availability of products and climate

4.In-app advertisements to promote products through banner ads are a few practical ways of monetizing the app.

Wrap up

Thus to run a grocery delivery business, there are quite many factors to be considered. Grofers app has sustained its place in the market by evolving over the years. Grofers are estimated to make annual revenue of $400 million. In instilling a Grofers clone app in your business, you will be able to carry out your delivery business with ease and flexibility, earning a reasonable sum of revenue.