How Technology Is Changing Entrepreneurship
Tech innovation is changing how we do business.
As technology evolves, so does entrepreneurship. Today, there are more opportunities than ever before to start and grow a business with the help of technology. From online marketing and sales techniques to innovative tools for managing and growing your company, technology has made entrepreneurship more accessible and efficient than ever before. Below are more ways technology is changing entrepreneurship.
Online Marketing and Sales
Thanks to the internet, businesses can now easily market and sell their products and services to a global audience. Many online marketing and sales techniques can be used to reach your target markets, such as website design, search engine optimization (SEO), content marketing, social media marketing, and email marketing. In addition, there are many tools available that can help you manage your online business, such as website builders for creating a beautiful and professional website to reach more customers with email marketing software.
More businesses are turning to technology to help them improve their financial management capabilities. Different types of technology are designed to make managing finances more straightforward, like cloud accounting software and credit card processing machines. Cloud accounting software enables you to manage your company’s finances from anywhere and anytime, allowing you to focus on growing your business. Credit card processing machines will enable you to accept and process credit cards and debit cards at your place of business or events you host.
As a technology entrepreneur, you may face unique challenges that other entrepreneurs don’t. To succeed, it’s essential to have a strong leadership foundation and management skills. Technology can also develop these skills, from online courses for leadership training to attending seminars and conferences on entrepreneurship.
Technology has also created innovative sales techniques for entrepreneurs, such as social selling and mobile sales. Social selling is when individuals sell their products or services by interacting with customers on social media platforms like Twitter, LinkedIn, Facebook, etc. Mobile sales refer to using mobile apps to sell your products and services. This approach allows businesses to market their products and services to potential customers when they are most likely to purchase.
Technology is changing entrepreneurship in many ways, making it easier and more efficient for entrepreneurs to start and grow their businesses. Using technology, entrepreneurs can reach a global audience, manage their finances more efficiently, develop strong leadership skills, and utilize innovative sales techniques.
About Karlo Tanjuakio
Karlo Tanjuakio is a proven entrepreneur living in Honolulu, Hawaii, who is passionate about environmentalism, preserving the planet we live on, and nonprofit organizations dedicated to improving society.
An entrepreneur at his core, Karlo has always been interested in finding ways to help people help themselves in better, more efficient ways. In 2021, Karlo Tanjuakio founded Kure, a software company with a mission to provide the technology and education needed to help individuals and teams increase their productivity. A purpose-driven company, at Kure, the goal is to empower everyone to reach their greatest potential and be able to collaborate while working towards the greater good.
As an individual, Karlo Tanjuakio abides by Stoic and Zen philosophies, those driven by the idea of being the change that you want to see in the world. He is data-driven, preferring to use logical decision-making to make choices that will benefit the greater good. In his career, he subscribes to the Kaizen philosophy, a Japanese Business philosophy where the focus is on continuous improvement or always changing for the better. For his perseverance, drive, and dedication, he has received multiple honors and awards, including recognition in Inc. 5000, earning a “Fastest Growing Companies” award in 2016, 2017, 2018, and 2019, and the PCMAG.com Top 100 Websites of 2013.