Journal logo

CPA marketing

CPA, the acronym that defines "Cost per share", is an affiliate method that makes money quite easily, especially if you manage to deliver a very large number of sales.

By Sebastian VoicePublished 2 years ago 6 min read
Like
CPA marketing
Photo by Firmbee.com on Unsplash

In other words, the business pays the affiliate a certain percentage of the value of the product that the affiliate, through its promotion methods, managed to sell. Find out everything you need to know about CPA marketing and how it works!

What is CPA marketing?

If you are wondering what CPA marketing is, things are quite simple: it is a form of passive income through which a person manages to sell the product to a certain brand, or business and thus receives a certain commission from its price. The amount of the commission differs depending on the terms of the affiliation and may be higher or lower.

Generally, the commission is paid when a person, guided by the affiliated third party, buys a certain product, joins a testing campaign, participates in a market survey, watches an advertisement, or provides feedback if he has already bought the product.

Affiliates are paid the commission when the guided person has successfully met the requirements.

CPA marketing versus affiliate marketing

Unlike affiliate marketing, in which affiliates are paid a certain commission from the value of the product only when they manage to bring people who purchase the product, CPA marketing is a form of affiliation in which you are offered a commission by simply completing the survey by the person you brought.

In other words, it is much easier to earn passive income from CPU marketing than from affiliate marketing, because there are also many possibilities through which you can earn a certain commission. Sometimes it is enough for the user to click on an affiliate link that redirects them to a specific page.

The benefits of CPA marketing

CPA marketing has many benefits, especially if you address, as an affiliate, a target audience you know about online browsing behavior.

You make money

Especially if you have already created a strong community, you can earn good money as an affiliate CPA marketer. Beyond the always welcome passive income, you can increase your blog or platform by working in CPA marketing.

CPA marketing is not so different from other marketing strategies, which means that many businesses, brands, and businesses resort to this strategy.

And this means an additional extension of the possibility to make a business visible and, implicitly, to increase its number of potential customers, presenting low risks of incrementation and failure.

Easy to configure

It is also easy to launch and configure, as it does not require high costs. Once you partner with a CPA affiliate network, you can even get instant traffic to your site.

For an online store, for example, traffic is vital, and when advertising is already integrated, you can say that you have double results.

As an affiliate, as opposed to the ability to make passive income from ads supported by Adsenses or other types of strategies, which often make it difficult to use a site or blog, offers supported by CPA marketing can be much easier to integrate into the blog.

These will be much more subtle and thus will not decrease your site traffic.

How does CPA marketing work in Romania?

Regarding CPA marketing in Romania, it works very well. Many brands, businesses, and entrepreneurs use this strategy to increase their business visibility and maximize their sales by targeting their specific audience. Also, for affiliates, offers are impressive opportunities to earn passive income.

How is the CPA calculated?

Average cost-per-share (CPA) is calculated by dividing the total cost of conversions by the total number of conversions.

For example, if three conversions are recorded, one for $ 10, the other at $ 12, and another at $ 14, the average CPA for them will be $ 12.

How to optimize costs per CPA?

To optimize costs per CPA, affiliate managers may consider guiding them to address certain strategies.

For example, they can review affiliate offers and provide strategic targeting information, how to insert links, and ad information used to optimize conversion.

Also, content advice proves to be vital, as it often defines the image of the trader's product.

Ads must be changed at a certain time, and bonuses and even prizes can be offered to the most active affiliates, who have the highest conversions.

Businesses can also recruit affiliates that record the highest sales for a particular niche, and can even seek the opinion of affiliates and negotiate contracts with them.

The way the products or services are displayed is essential, as they represent the first contact with potential customers.

CPA marketing model

For a clear example, let's say you want to affiliate with a beauty product store that offers you this possibility. You already have a community, so you present to your community the offer for a lipstick that costs 100 RON, telling them that it can be bought through the link provided by you.

The percentage that belongs to you is 10% for each sale. If 10 people buy the lipstick through your link, then, for each purchase, you will receive 10 RON. This means that you received the amount of 100 $because, because you sent the message to your public, the beauty products store registered sales of 1000 $.

Methods of promotion through CPA marketing

There are many methods of promotion through CPA marketing. Depending on the field of activity of your business, you can use websites that deal with reviews, quizzes, social platforms, and landing pages, each of which has the potential to increase traffic to your site and, by default, active sales.

The best CPA marketing networks in Romania

Regarding the best CPA marketing networks in Romania, they are the following: Admitad, Peerfly, Clickbooth, Max Bounty.

Also, here you can find the best CPA affiliate marketing networks, each with specific potential in terms of the possibility of registering transactions and promoting your brand.

How To Make Money With CPA Best Practices

First of all, you need to know your audience very well and there is a maximum degree of interconnection between you and him.

Loyalty is also a key variable if you want to record successful, numerous transactions through affiliate CPA marketing.

There is no recipe for success, but consistency and trying to deliver the content in a harmonious, friendly way.

by Vlad Nita

P.S. If you like to read while drinking coffee, you can offer me a coffee too.

business
Like

About the Creator

Sebastian Voice

Hi

Writing is an art, the art of being known without being seen.

Writing hides a face, a feeling, a thought, a desire, a mystery.

I'm a dreamer!

Reader insights

Be the first to share your insights about this piece.

How does it work?

Add your insights

Comments

There are no comments for this story

Be the first to respond and start the conversation.

Sign in to comment

    Find us on social media

    Miscellaneous links

    • Explore
    • Contact
    • Privacy Policy
    • Terms of Use
    • Support

    © 2024 Creatd, Inc. All Rights Reserved.