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Brooklynn Chandler Willy on How to Be a Better Leader in 2023

Brooklynn Chandler Willy, the Founder & President of Texas Financial Advisory in San Antonio, Texas, shares her entrepreneurial insights on how to be a better leader in 2023.

By Brooklynn Chandler WillyPublished 4 months ago 3 min read
Brooklynn Chandler Willy | Founder of Texas Financial Advisory | San Antonio, Texas

In the past, most individuals considered their work to be just their job. Whether or not they were enjoying what they were doing, the workers showed up at work and, put in the hours, then went home. Today's workforce is changing, with many demanding that their work be aligned with their values and beliefs. This has led to a shift in leadership, and here are the characteristics the workforce is looking for.

Concrete Vision

Today, leaders need to be clear about their vision and be able to communicate it to other people. This is a big challenge for many people. Only you can see the picture that's achieved. You should never assume your employees will see what you plan on doing. As a leader, you must also be able to communicate with your team members and the people around you about what you're trying to achieve. Your goal and purpose should be clear, and people should understand it.


You must be able to understand and care for your staff members, who want to know that you are a person who genuinely cares about them. You need to strike this delicate balance while giving your team space and allowing them to grow.

Developing a Culture

People desire to be happy at work, and it's important to understand one's contribution to the organization's overall picture. Being satisfied with your current position comes from having a purpose and being able to like people. Developing a culture conducive to being happy at work can help make your team feel valued and included.

Promote Teamwork

You should encourage your team to work together to help each other. If possible, reward the efforts of the team. Things can get toxic when your work environment becomes competitive and employees only look for themselves. To prevent this, ensure that everybody knows they don't have to fight over recognition or rewards. There are plenty of resources for everyone, and getting there together can increase the chances of success.

Reflect Values

A culture that values the company's goals and what it stands for is also important to ensure that your organization is successful. By incorporating the company's philosophies and vision into your employees' daily lives, you can further help them understand what you're working toward.


For a dedicated and knowledgable partner in investment and insurance, look no further than Brooklynn Chandler Willy – JD RFC CDFA – a financial services professional specializing in Retirement Planning. Operating in San Antonio, Texas, Brooklynn is the President of Texas Financial Advisory, which she founded in 2008.

Brooklynn Chandler Willy’s career in financial services developed following the sudden and untimely death of her father. In life, he had been a life insurance salesman who – ironically – had no life insurance himself. She saw how difficult it can be – emotionally and financially – to lose a loved one without being prepared; she decided to dedicate her career to helping others put better plans in place and be prepared so as not to be faced with a similar situation.

At Texas Financial Advisory, Brooklynn Chandler Willy and the entire team understand and appreciate how hard their clients work and the nest eggs that they’ve saved throughout their lives. The team will work with each client as a fiduciary and help take the uncertainty and stress out of retirement planning to create holistic plans that extend beyond the numbers. To learn more about if Texas Financial Advisory is right for you, please visit their website.

Alongside her job as the Host of the “Texas Financial Advisory Show,” Brooklynn Chandler Willy hosts the “Texas Financial Advisory Show,” airing weekends on WOAI 1200 AM and KTSA 550 AM. Through her show, Brooklynn shares the knowledge, insight, and expertise that she’s accumulated across her career. Listeners tune in to hear examples of how a retirement income plan can help reduce income taxes, provide a legacy for heirs, and assure a steady income through the rest of life.


About the Creator

Brooklynn Chandler Willy

Brooklynn Chandler Willy is a financial services professional specializing in Retirement Planning. Operating in San Antonio, Texas. She is the Founder and President of Texas Financial Advisory.

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