Brian Ghannam on Technological Advancements Changing Business

For a long time following the Industrial Revolution, the business world was relatively unchanged. However, with the rapid pace of technological change, things will likely never be the same again. The rate at which things are evolving, mutating, and adapting is so fast that it can be hard to keep up with.

It’s no secret that technology has dramatically impacted various aspects of our lives. Business is one of the most significant industries that have benefited from technological advancements. Over the past few decades, many areas of the business world have experienced substantial growth due to the changes brought about by this new technology.

Greater Productivity

Through technology, businesses can improve their employees’ productivity by allowing them to process more information. This can help them avoid paying high labor costs. In addition, by implementing business technology, they can reduce the amount of human labor they have to perform their functions.

Even the most fundamental aspects of business technology can have a significant impact on the performance of employees. For instance, by implementing an online framework that allows supervisors to monitor and manage their employees’ performance, they can create goals to sustain the company’s objectives.

Growing Customer Bases

Businesses can reach new markets by using technology to expand their reach. Instead of selling their goods and services in the local market, they can now reach out to other countries and regions. A common way that businesses can sell their products is through retail websites.

A website is a low-cost option for people to look for goods and services 24 hours a day. Small businesses can also use online advertising to expand their reach. They can place web banners or ads to reach out to potential customers.

More Artificial Intelligence

Although Artificial Intelligence has been around for a few years now, it doesn’t take away from the fact that there are still many applications and uses for this technology.

One of the most common applications of predictive analytics is in marketing. It can help businesses track the changes in their customers’ behavior and provide them with the necessary tools to improve their digital marketing. It can also help prevent fraud by identifying deviations from standard patterns.

Blockchain Technology

Although blockchain technology is not a new concept, its adoption is expected to continue growing due to the emergence of the metaverse. The idea of blockchain technology provides a secure and stable way to track transactions across various devices.

Given the importance of blockchain technology to the metaverse and the rise of new financial technologies (NFTs), businesses must start learning more about it. In 2022, it will be crucial that they adopt this technology’s proper strategies and internal applications.

Permanent Hybrid Working

One of the most important lessons that the Covid-19 pandemic taught was that businesses no longer need to be confined to a physical location. With the availability of flexible work arrangements, employers have realized that they can improve their productivity and attract and retain more diverse talent.

In this era, there will be a rise in the number of technologies that make it easier for workers to work from different locations and time zones. Some of these include platforms such as Zoom and Slack. As a result, more tools can help employers enhance their employees’ productivity and work-life balance.

In addition, other technological trends, such as the rise of artificial intelligence and blockchain technology, will also impact how businesses operate in 2022. As a company in 2022, you must take the time to evaluate your current technology and align it with the right strategies and solutions to help boost your business’s long-term success.

ABOUT BRIAN GHANNAM

Brian Ghannam is an Applications Sales Manager with Oracle, one of the top purveyors of cloud-engineering and database management systems worldwide. Brian has spent over two decades in leadership roles within the world of tech sales and business development. One of the many ways in which Brian stands out from his competitors is the ease at which he performs in various settings. He is similarly at ease helping start-ups gain a foothold as he is with launching products for the world’s most reputable technology companies.