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Are Blogs Still Relevant?

In the era of social media, you may be wondering if blogs are becoming irrelevant.

By Charles KirkendallPublished about a year ago 6 min read
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Of course they are - in fact blogging is even more active today than ever before with 1 in 3 websites being a blog - over 600 million blogs out of 1.9 billion total websites and counting (Web Tribunal).

Also, 32 million bloggers in the United States alone publish their blogs at least once a month. That's almost one-tenth of the US population or one in every 10 Americans blogging!

Over the last thirty years since the first simple blogs appeared, blogging has continued to thrive and is still growing. And analysts believe this trend will keep on for a near future.

So why are blogs so popular, and why are they becoming more popular and relevant? Well, without further hesitation, let's dive in and find out the answers to these questions!

Is Blogging Still A Thing?

It is challenging to think that the first blog starts over three decades ago. In recent years, millions of internet users worldwide opt blogging to share their thoughts.

Despite claims that social media has made blogging irrelevant, it is still active and so well. More blogs than ever cover topics ranging from fashion to travel to politics and entertainment. There are already over 600 million active blogs globally! Those blogging statistics are not misleading!

Many bloggers have loyal followers who come to their sites for new blog content and insights. Hence, although blogging has changed, it remains a valuable tool for sharing your voice.

Does Blogging Have A Future?

Millions of individuals worldwide now blog to share their experiences. Others feel that the rise of social media will mean the end of blogging.

We agree that using Twitter and Facebook to share bite-sized information becomes easy. But blogging is still a viable content marketing technique.

  • Blogs provide flexibility and liberty that no other media can match. Authors may choose to share as much information as they like.
  • Blogs also enhance writer-reader relationships. Commenting and liking create a community around similar interests.
  • Blogs allow writers to showcase themselves as subject matter experts by creating a platform.

Standing out from the crowd is more crucial than ever in an era when anybody may post their ideas online. For all these reasons, it is evident that blogging has a promising future.

5 Reasons Why Blogging Is Still Relevant:

Blogging techniques also change when new technologies emerge. Web hosting providers like Bluehost simplify website development and management for non-technical users. To create a WordPress blog, it offers step-by-step instructions.

If you're still not convinced that blogging is worth your time, here are five reasons why you might reconsider:

1. It's An Excellent Way To Engage Your Audience:

Today's digital market requires an engaged audience. Provide content on topics that your audience cares about to build trust.

Blogging also lets companies update customers about their products and services before buying. Yet, blogging is more than a business tool. Blogging helps everyone share stories or opinions about current events.

With time, more people start using blogs to document their daily lives, from graduations and weddings to vacations and hobbies.

2. It May Help You In Establishing Your Authority:

Blogging is becoming popular for organizations and people to create online influence. Blogging might help you build an audience or stand out. Also, excellent content that provides helpful information or advice about your profession can build trust and show your competence.

3. It's Cost-Effective:

It offers higher ROI than sponsored search, display ads, and social media. Each blog post requires a few hours of research and writing to get significant traffic.

And a well-written blog post may last forever! First, you must pay less than $60 yearly for a domain name and web hosting provider. As you share blog posts on social media, they last longer than organic search engine visibility. Blogging is a cheap way to boost your online presence.

4. It Improves Your SEO:

Blogging may be an effective method for enhancing Search Engine Optimization (SEO). Generating high-quality, SEO-friendly content improves website exposure and rankings.

Search engines may be an excellent traffic source. But how helpful is searching in reality? Google generates eight times more page traffic than social media networks combined.

That means bloggers must guarantee Google indexes their content. It isn't easy. To generate SEO content, you must first understand search engines. Search Engine algorithms help users find the correct information so that readers can attract to your content.

Various tools exist to assist you. One is Semrush, an all-in-one SEO tool offering complete keyword research and analytics. It helps you find trending topics and keywords for blog posts. Its link-building features can assist you in finding authoritative websites to approach for guest posts or backlinks.

5. It's A Way To Make Money Online:

Blogging is becoming a popular side hustle for people trying to earn extra money. The idea is to develop a blog that solves problems or educates readers on topics they care about.

Bloggers make money via affiliate marketing, selling eBooks or online courses, placing blog ads, and consulting or coaching. Blogging may be profitable, but it requires attention and consistency.

Outdated Blogging Tactics:

Although blogging is far from dead and expected to die any time soon, blogging has indeed evolved over the years.

It is still rewarding, but you must prepare to learn and adapt.

Only some blogging tactics that worked three, five, or 10 years ago will work today. To be a successful blogger, you must keep up with the current best practices.

Some old blogging tactics include:

• Publishing As Often As Possible:

It's not true that more publishing is always better. Instead of daily brief and useless blog posts, write a few thorough, high-quality ones monthly.

• Not Promoting Your Content:

Publish your blog content is no longer enough; we hope people read them. Whether you use SEO, Pinterest, or social media to promote your blog, getting the audience takes time and effort.

• Not Having A Niche:

Creating a blog with a million different themes or a personal blog. A blog niche allows you to position yourself as an authority figure, increase visitors, and generate money.

• Only Monetizing With Ads:

Display ads are an excellent method to earn passive income from blogging. Still, they should be something other than your primary source of income. Affiliate marketing and digital product sales are essential for blog revenue growth and stability. Today's bloggers must adapt to current best practices.

Are Blogs Still Relevant?

Blogging is still essential in today's fast pace, social media driven world. They allow you to create a long term presence that allows you to promote your brand, share your thoughts, and grow your network.

Starting a blog is the best way to build lasting value for your brand that you can build along side of your social media activities. Don't wait any longer, start your first blog today!

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About the Creator

Charles Kirkendall

I am a serial entrepreneur focused on creating passive income streams including Starting a blog for passive income

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