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7 Proofs That Chatbots Are Necessity For Small Businesses — Engati Blog

by Engati 2 years ago in advice
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Chatbots are a necessity for small businesses. Nobody enjoys seeing popups on a website, but it all changed with the introduction of chatbots. Today, almost every website on the Internet contains a chatbot agent in charge of customer service, but it doesn’t bother users because chatbots help them to get around quicker.

Chatbots are a necessity for small businesses. Nobody enjoys seeing popups on a website, but it all changed with the introduction of chatbots. Today, almost every website on the Internet contains a chatbot agent in charge of customer service, but it doesn’t bother users because chatbots help them to get around quicker.

Chatbots have taken the world by storm in the last few years, but what seems to be their secret? If you don’t know the answer to that question, keep reading our post to see seven proofs that chatbots are a great necessity for small businesses.

Chatbots: Definition, Types, and Basic Features

We are here to discuss the benefits of using chatbots, but do you really understand the basics of this relatively new form of technology?

By definition, a chatbot is a software program that can hold a conversation with a human user. In other words, it’s a digital customer service agent with the ability to initiate a meaningful conversation with real persons.

Chatbots speed up and simplify customer service, which makes the entire industry flourish. You can see them almost everywhere these days, from dissertations services to digital marketing or engineering websites. According to the report, the chatbot market size will climb from $190 million in 2016 to $1.25 billion in 2025.

The two basic types of chatbots:

  1. AI-powered communication bots: Artificial Intelligence relies on natural language processing to help chatbots develop a natural way of communication. That way, AI-powered bots can answer a broad scope of questions and learn and improve along the way.
  2. Command-powered communication bots: The second type of chatbots is preprogrammed so as to suggest certain question sets and then guide users to a more specific question within a given set. It cannot give any answers outside its databank, but its accuracy is 100% for the existing types of inquiries.

Now, the key question is how to design a high-quality chatbot. While it all depends on the nature of your small business, there are a few general tips on how to craft a reliable chatbot. First of all, your digital agent should be well-designed and look friendly. Make sure to give it branded features and use top-level images and text formatting.

Besides that, it is essential to keep your chatbot minimalistic communication-wise. Instead of bombarding users with tons of messages, the chatbot should keep the conversation to the bare minimum and ask only the most relevant questions. That way, your customers will not waste time and they will be glad to address the chatbot again.

7 Reasons to Use a Chatbot for Customer Service

Now that you know the general chatbot-related information, you should also learn what makes chatbots a necessity for small businesses. Without further ado, let’s take a look at seven reasons to use a chatbot for customer service purposes.

1. Unparalleled functionality

The first reason to deploy chatbot technology is obvious — they will make your business much better and more efficient. Chatbots will bring you unparalleled functionality that no other service or agent can match. Here’s why:

Chatbots are always available and fully operational around the clock

Chatbots reply to users’ messages almost instantly, thus eliminating time-waste

Unlike human agents, a chatbot can run multiple conversations simultaneously

A typical chatbot can answer about 80% of users’ questions, while it redirects the remaining 20% of clients to human agents

2. Chatbots are extremely cost-effective

If you pay attention to the previous item on our list, you will realize that chatbots are extremely cost-effective. Although the platform requires a certain amount of investments at the very beginning, it will soon pay off big time. How come?

First of all, chatbots work non-stop. They don’t take breaks, don’t need sick leaves, and don’t go to annual vacations. Secondly, they don’t make mistakes caused by tiredness or lack of concentration.

Jake Gardner, a human resource manager at the best paper writing service, adds that chatbots represent a one-time investment: “It requires little to no additional costs in the long run, which means you don’t have to pay additional salaries or bonuses.”

Want to know the other reasons? Read the complete article here.

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About the author

Engati

Engati is the leading chatbot platform that allows to build chatbots of varying complexities & scale with ease.

A bot marketplace to choose template, conversational flow builder, easy training, integration options, deploy on various channels

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