6 Great Types of MVP You Need To Look at Before Building Your Product

We all are following the sports. Right? I assume that you all are aware of the term most valuable player. We all want that most valuable player in our favorite team. So, our team can win, and indeed the addition of that most valuable player makes the difference. But things are not limited here that you add the most valuable player in your team, and you will end up doing good. You need to make sure a valuable player fits in your strategy and can enhance his skills. So, just getting the best is not important, but getting right for you is important.

Things are very similar with Minimum Viable Products. We build an MVP to test products’ potential and get information about how the market will accept your product.

Our previous article talked about how MVP is beneficial for startups and helps startups turn ideas into reality. But the problems that organizations face are that there is various type of MVP available, and you have to choose from them.

This article will discuss different MVP types and make sure you will find your products’ best MVP versions.

MVP Types

It is not the thump rule that you compulsory have to launch your MVP before launching your final products. Instead, you can take the help of various approaches that might be work in your favor. But the fundamental is simple: by building an MVP, we will get the target audience’s viewpoints and feedback. So, we can counter the errors before launching the final products.

Let’s look at the MVP types

Landing Pages: Your landing page is like the face of your business, or we can say first impressions of your business. It also carries an image of your products. So, make sure you will put extra effort and take while building your landing page. Your landing page should have information about your business, your product information, and how your products and services will help customers to get out of the problems they are facing.

You need to make sure that your landing page is attractive enough, which create interest in customers mind to do the sign-up.

Explainer videos: we all have one comfortable zone with videos; we prefer watching videos to get information. And when you are about to present your complicated business idea, the video will perform great. By watching videos, users will identify the solution to every problem even before they face it.

I have one good example to share with you, Dropbox experiments, develops the MVP video, and gets 75k + sign-up overnight. That the kind of potential of video MVP. In video MVP, you can present your core functionalities and features.

The Wizard of Oz: here in this type of MVP, you show customers fully-developed products, and your customer thinks you are selling your products, but you are doing some behind-the-scenes work. Being tricky, still, it’s a beneficial way of testing your MVP.

Let’s understand with an example. Zappos implemented this approach. After getting an order, founder Nick would buy the shoes for order delivery. They do not set up the entire inventory from starting.

The Concierge: This is very similar to the method of wizard of Oz, and many people are even confused between these two. But the main difference is that in Concierge, you replicated your automated services into human-services, and even the customers know about it.

But the question remains the same, and what to choose between Wizard of Oz and Concierge? When you don’t have surety about your product’s acceptance by the customer, you can go with Concierge. Choose Wizard of Oz when you have enough knowledge and surety.

Piecemeal: piecemeal MVP allows you to introduce your product to the customer by investing the least money. Piecemeal MVP compound between the Concierge and Wizard of Oz. It’s use existing inventory for delivering the services or products.

The best example of piecemeal MVP is Groupon, and they combine apple script, wordPress, and Apple Mail. But here, piecemeal MVP has some restrictions; collaborations never be easy.

Single featured MVP: we can get it by the name even; this MVP type includes only the core feature or function of your product. And the reason behind this was that they would make your target audience not be distracted by other components. It helps us to understand potential customer's feedback effortlessly.

This MVP type helps you in saving lots of effort and time.

FourSquare uses this MVP type in their initial stage by availing only check-ins on the website.

Final words

I hope this article cleared all your doubts about the MVP types, and now you are ready to choose the best MVP types as per your project requirements. You have to follow standard strategies and steps for building an MVP. Optimize your success path by getting to know more about the MVP types. If any doubts are running in your mind MVP types, feel free to get in touch.