Finding success with Vocal means something different for everyone. Maybe your priority is fostering a supportive community; maybe it’s creating the next "What Colors Are This Dress?" story and breaking the internet. Either way, attracting the right audience will help achieve whatever goal you’ve set for yourself. And though we give you the tools you need to create beautiful stories and connect with audiences, there are always some further steps you can take to increase your reach and build a following.
Any experienced podcast or video creator knows that transcription is a part of telling your story. It gives readers another way to engage with your work, and gives you an often-necessary SEO boost. While it’s recognized as a necessity, transcribing your latest video or podcast is an often time-consuming and monotonous process.
No matter where you look online, high-quality content is always in high demand. Creating stories that connect with your audience can be hard work—but doing so on a regular basis can be an even greater challenge, particularly when you have to find a way to promote it.
YouTube has become one of the most heavily-monetized social media platforms in the world, and has launched thousands of careers to stardom. YouTubers work tirelessly to expand their channel and, to get the fans they want, they need to market themselves as much as possible.
"I wish there had been a music business 101 course I could have taken."—Kurt Cobain
Being a podcaster means that you need to have a lot of dedication to your art. Podcasts are notoriously difficult to profit from—more so than books, videos, or even music. Along with being difficult to monetize, podcasts are incredibly difficult to market.