Adrath Albee is a B2B Marketing Strategist and the CEO of her firm, Marketing Interactions, Inc.
Claire Boscq-Scott capitalized on 25 years’ experience gained in her hospitality career to set up her own company ‘The Busy Queen Bee Ltd in 2009.
Retail is never going to stay the same. It’s about to be revolutionized. AI is making retail smarter. It’s giving organizations access to deeper business insights, helping them deliver better experiences to their customers, and even helping reduce the risk to their employees and customers during and after the COVID crisis.
You need to know your audience before you create content or market to them. And, according to Ardath Albee, AI can help you do just that.
Howard Wolpoff is the Chief Marketing Strategist at Profit Master Business Solutions. He is a marketing executive with over 25 years of experience helping hundreds of businesses create profitable solutions to drive sales, attract and maintain customers, and build a solid corporate brand. He has helped launch three businesses: Chelsea Piers Sports and Entertainment, the Brooklyn Cyclones minor league baseball team and GRIDIRONNOW, the premier site for SEC football. He previously has served as the Director of Best Media in Houston, TX and the Vice President of Client Integration at Client Focused Media where he also produced four local TV shows and was a host on Buzz TV where he interviewed local business owners and leaders.
David Meerman Scott, the author of ‘Fanocracy’, joined us on Engati CX to talk about building brands and creating a loyal fan-base.