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Amanda Hughes

  • Amanda Hughes
    Published 6 months ago
    What Is a Market Product Grid and Why Should You Use One?

    What Is a Market Product Grid and Why Should You Use One?

    A market product grid helps companies plot out their growth strategy and visualize the risks associated with expansion. It can help key leaders make decisions around product development, distribution, marketing, and even hiring. The matrix was initially published by Harvard Business Review and has since become a core teaching at business schools all over the world. Here’s what you need to know about a market product grid, and how to use one to initiate your growth strategy.
  • Amanda Hughes
    Published 7 months ago
    Manufacturing in China: The Ultimate Guide for Non-Pros