Kuo: iPhone 12 and 12 Pro pre-orders total 7-9 million, with 2 million ordered on the first day
The iPhone 12 does not come with a wall plug in the box. And that extends to all four models: the 12 Mini, 12, 12 Pro and 12 Pro Max.
Pre-orders for the iPhone 12 and 12 Pro went live this Friday and famed analyst Ming-Chi Kuo from TF Securities estimates that the two models saw between 7 and 9 million pre-orders in total before the weekend was over.
To put that in perspective, Apple’s estimates show that the entire iPhone 11 line-up brought in 10-12 million pre-orders during launch week last year. The 2019 models moved 500,000 to 800,000 units in the first 24 hours while just the two iPhone 12 models hit an estimated 1.7 to 2 million units in the same time frame.
And since last Friday, JD.com (JD), a Chinese tech giant that is also an authorized Apple reseller, has seen more than 500,000 preorders for the iPhone 12 Pro, according to data listed on its website.
When iPhone 12, iPhone 12 Pro, and iPad Air are available Friday, October 23, customers can get their all-new products directly from Apple through tailored purchase experiences offered online, by phone, or in store.
iPhone 12 mini, they won’t be out until mid-November. However, with the magic of computers you can see a 3D model of one below – we have all four phones and you can click through all color options.
We partnered with Binkies 3D back in July to add 3D models to the specs pages of popular phones so that you can examine their design more closely – just click on Pictures and scroll down to the model. But we’ll save you the trip, we’ve embedded the new iPhone 12 series in 3D below.
Apple opens up pre-orders for the 6.1-inch iPhone 12 and 12 Pro today. And for the first time the launch is going to go live simultaneously around the world. Apple's store is down in anticipation of the launch.
For the US, the start is at 5:00 am PDT, same for Canada. Moving east to the UK, the launch will be at 1:00 pm BST, a bit further to Germany go time is at 2:00 pm CEST, then moving all the way to Australia the start is set for 11:00 pm AEDT.
The Apple iPhone 12 and 12 Pro will go on pre-order today in more than 30 countries, including Australia, China, Germany, Japan, the UK, the US, France and others. Shipments will begin next Friday, October 23.
The second wave of countries to get the iPhone 12 and 12 Pro, including South Korea and India, will be able to buy it on October 30.
The lack of surprise for the new design. The iPhone 4 was leaked due to an Apple engineer drunkenly losing a prototype at a biergarten in California. In contrast, the iPhone 12 leaks were the usual product of a parallel industry of professional Twitter leakers. Yet, the iPhone 4 went on to be one of Apple’s most successful redesigns in history. I’m confident the iPhone 12, especially the mini, will be rewarded by a similar fate, now that the smartphone industry is mature and old enough to accept enhanced design revivals as a proper way forward for a product design lineup.
Now Apple is trying something similar to bring to market its first 5G device.
I’m confident that Apple’s engineering teams had studied a way to avoid Antenna Gate this time around, though, learning from past mistakes.
iPhone 12 teardown video has surfaced just ahead of its sale going live in initial markets including Australia, Canada, the UK, and the US. The teardown coverage reveals that the new iPhone model carries Qualcomm Snapdragon X55 5G modem. This is the same modem that you'll get on smartphones such as Mi 10T and OnePlus 8T. The teardown also shows how Apple has made some space for new antennas by shrinking some of the core components. The new iPhone comes with MagSafe magnetic assembly to support a host of new accessories.
Although the teardown video doesn't provide any clarity on the 5G modem, another video is posted on Weibo that shows the presence of Snapdragon X55 on the L-shaped logic board of iPhone 12. It enables support for both 5G mmWave and Sub-6GHz networks. Snapdragon X55 is the successor to Qualcomm's first commercial 5G modem — Snapdragon X50.
Some earlier reports suggested that Apple might use a 5G modem made by Intel. However, Qualcomm itself confirmed the inclusion of a Snapdragon modem on iPhone 12 series just ahead of its official launch.
Then everyone can now get Apple's new Intercom feature on the HomePod, as it was released in the latest iOS 14.1 update. Except, support for Intercom on iPhone, Apple Watch and iPad is still not available. On the latest public update users can send Intercom message directly on HomePod, but the full suite of Intercom features are coming with iOS 14.2
Apple’s iPhone 12 is packed with new features like 5G and a snap-on system for MagSafe accessories. But perhaps the most technically impressive addition is the ability to shoot and edit 10-bit HDR video in Dolby Vision.
What’s makes Dolby Vision implementation on the iPhone 12 so impressive is the sheer amount of computational power required. The iPhone must capture and process data from the camera’s sensor, record Dolby Vision metadata, and save it in real-time. This is in addition to the overhead of running the operating system and other things associated with being a phone.
The iPhone 12 isn’t just a camera but also a video editor, with support for editing your HDR videos using the standard Photos app. You can even apply filters and change parameters to get the look you want.
The same question could have been asked a few years ago when Apple added support for 4K capture. How many iPhone owners manually changed to the higher resolution format under Settings > Camera? Apple never “forced” the change in an iOS update after all.
For creatives, videographers, YouTubers, and people who like messing around with video, Dolby Vision makes the iPhone 12 is a compelling purchase. For everyone else, 5G and MagSafe might be more of a draw.